Curative

I have been working with Austin-based start-up Curative to build their marketing assets and product launch decks. They are launching a new health insurance plan and are promoting it through high-visibility events and partnerships, print and digital materials. I work closely with multiple people across the team, including the Director of Brand Marketing and the Director of Brand Experience, to create marketing assets such as event signage, animated client-facing decks, and sports arena banners and billboards. It has been important to me to envision new ways to utilize the existing brand assets, to express the company's voice and mission while continuing to push the boundaries to enable them to grow their brand.